III B.E. (Computer Engg.)

VI SEMESTER

6CP 6.1 E-COMMERCE (Elective)

  1. INTRODUCTION: Scope of electronic commerce, trade cycle, electronic markets, electronic data interchange, Internet commerce and e-commerce in perspective.

  2. BUSINESS STRATEGY IN AN ELECTRONIC AGE: Value chain - supply chains, Porter's value chain model and inter-organizational value chains. Competitive Advantage -Competitive strategy, Porter's Model, First Mover advantage and competitive advantage using e-commerce Business strategy -Introduction to Business Strategy, Strategic Implications of it of IT Technology, e-commerce implementation and evaluation.

  3. CASE STUDY: e-commerce in passenger -Air Transport, choices, Airline booking systems, competition and customer loyality, Web booking systems and competitive outcomes.

  4. BUSINESS TO BUSINESS ELECTRONIC COMMERCE: Inter-organizational Transactions, The credit Transaction Trade cycle. A variety of transactions, Electronic markets - markets and electronic markets, usage of electronic markets, Advantages and disadvantages of Electronic markets.

  5. ELECTRONIC DATA INTERCHANGE (EDI): Definition and benefits of EDI. EDI technology, standards, communications, implementation, agreements and securities. EDI trading patterns and transactions.

  6. BUILDING AN E-COMMERCE SITE: Introduction to object behaviour, components, active scripting. Object models, Infrastructure objects, service objects and data objects, choosing the objects. Building a scalable application. Adding the configure method, connecting to the database. Accessing and versioning the database. Building the catalog object with example. Creating shopping basket -Holding state, creating the tables for a shopping basket. Modifying the object model and making the basket accessible.

  7. J2EE ARCHITECTURE OVERVIEW: Enterprise components. Information technology in tile enterprises. Introduction to enterprise objects and enterprises component model. Tile. J2EE mode1 features. J2EE components -container architecture. Enterprises Java and J2EE architecture.

 Recommended Books:

  1. David Whiteley -E-Commerce Strategy. Technology and Application, Tata McGraw Hill.

  2. Mathc,,' Reynolds -Beginning E-commerce with Visual Basic ASP, SQL Server 7.0 and MTS, Shroff Publ ishers & Distributors Pvt. Ltd.

  3. Perrone & Chaganti -Building Java Enterprises Systems with J2EE, Techmedia..

  4. Kalakota -Frontiers of Electronic Commerce, Pearson Education.